The Manti Te’o girlfriend story has more legs than a centipede. Every time I turn on a sportscast, check my Twitter feed or a sports page, the story has changed. It’s now more twisted than that pile of chargers, Ethernet cables and other electronic peripherals in the bottom drawer in the den, and is evolving faster than a mutated virus in a science fiction film. Based on the many news reports and blogs I’ve read about the fake girlfriend hoax, he’s definitely got a PR problem—one that could affect his career in the NFLbefore it even starts.
Author: Samra Jones Bufkins, MJ, APR
Santa’s Yarmulke
As a little kid growing up in South Bend, Indiana, Christmas was a big deal. It started Thanksgiving weekend when Daddy made fruitcakes which he then aged with periodic splashes of bourbon. Mom spent days stressing out over baking and decorating cookies, shopping, wrapping presents and sending many cards to friends all over the place. Big brother Mike and I had Christmas Club accounts at our local bank so we could save up to buy presents. Decorations had to be perfect, even though we lived in a modest post-war house in a blue collar neighborhood on O’Brien Street. There was usually one adult party, but the highlight of it all was Christmas Eve and Midnight Mass, and a visit from Santa.
Somehow Mom managed to get us to take a nap the afternoon of Christmas Eve. Since Mike is 9 1/2 years older than me, it was probably easier to get him to sleep. Sometime around 8 p.m. we were awake and dressed up and had a light Christmas Eve dinner that always included shrimp cocktail (a big deal in 1960’s Indiana). I don’t remember what else we had, but the shrimp cocktail sticks out in my mind, and it’s not a Christmas Eve without it today. Mom made a big fuss with the good china and crystal and lit candles on the table. We’d watch TV, put out a plate of cookies and a glass of milk, then leave for Midnight Mass in time to be in our seats by 10:45. Mom always referred to those people who only show up for Mass at Christmas and Easter as the “Poinsettia and Lilly Brigade” and you had to get there early or they’d beat you to a seat.
Even when I was little I always stayed awake through Midnight Mass. I loved the pageantry, even though I had no clue what was going on because in those days it was all in Latin. The candles, the poinsettias, the lit trees, and the nativity scene were always so vivid at night. When they put the baby Jesus in the manger at Midnight it was really Christmas. The incense and music made the whole evening so special I forgot about Santa. It was long, but it was lovely and I was entranced with it all.
Some time after 1 a.m., Mass was over and we’d head home. I remember clear, cold, starry nights that were always silent and magical. Sometimes we’d drive home through the rich neighborhoods to ooh and aah at the spectacular lighting displays on the houses.
Arriving home, Dad would unlock the front door, look inside and go “Wow! Look who’s been here!” We’d rush into the house and there, under and around the Christmas tree, would be a fabulous array of wrapped presents and toys, displayed beautifully under the twinkling lights on the tree. We would stand there and admire the presents with anticipation, waiting for Mom or Dad to say it was OK to open them.
Mom would start calling friends to tell them we were home. These were folks who had been pre-invited to our “midnight breakfast” and they were up waiting for confirmation that we were home. Daddy would start making omelets and hash browns as people came to the door. Drinks were mixed and champagne flowed.
The first folks to arrive were always the Zubkoffs, the Jewish family next door. Harold and Birgit (who had a concentration camp tattoo on her arm) were always very interested in the packages under the tree, quizzing us about what we thought might be within. Interestingly, there was always a package under our tree for their daughter Karen (a year older than me) and son Ian (a couple years younger than me). Birgit explained that because they didn’t really celebrate Christmas, Santa didn’t come to their house, but always left something for their kids at our house because he knew we were friends.
Once all the adults arrived and food was served we kids were allowed to open one present each. Sometimes the adult guests brought us presents, which we could open, but most of the presents from Santa had to wait until morning. Sometime around 3 a.m. the last guests said their goodbyes, and we were left in the quiet house. Depending on Mom’s mood we might open the rest of our presents then, or we might go to bed knowing we could open the rest of the presents when we awoke. Either way, the years when Santa visited during Midnight Mass were the most special of all.
It wasn’t until I was in my late teens that I figured out Harold and Birgit probably had a key to the house, to let Santa in, since we didn’t have a chimney. That’s why they were always the first to arrive for the midnight breakfast, and why they always knew which present we should open first. Who knew Santa wore a yarmulke?
I look back on these Christmas celebrations with warmth and joy. Our small family had a large extended family that included friends near and far. That my parents figured out a way to include our Jewish neighbors is a testament to how we should all join together in love, understanding and peace.
Merry Christmas!
How I would have helped the NRA manage today’s press conference
- Don’t call it a press conference if you’re not planning on taking questions. Media come to news conferences expecting to ask questions rather than be lectured to.
- Refrain from insulting your audience. LaPierre made numerous jabs at the media. They know he doesn’t like them, and most return the sentiment. But antagonizing the messenger lessens the chance they’ll really hear your message, and dilutes balanced coverage. Show the respect you expect to recive.
- Provide facts and figures. LaPierre blamed Hollywood and the video game industry for gun violence, but offered no studies to support his claim. Research supporting both sides of this argument exists. If you want to take the emotion out of an emotional issues, try adding some facts.
- Include a full page about your new National School Shield. initiative, with a direct link from the home page. “More info coming soon” is not a suitable response. If you’ve had time to develop the program enough to hire new leadership, you’ve got time to put together a Web page with more info than a bio and a speech transcript. And don’t make us look for it on your site.
- Offer support to groups lobbying on behalf of better mental health care. Yes, that’s radical, and while there still isn’t conclusive evidence the Newtown shooter was mentally ill, most spree shooters are. If you’re not going to do anything to keep “monsters” (LaPierre’s word) from accessing firearms, at least work with those who are trying to help the mentally ill. Opening a dialogue with groups like the National Alliance on Mental Illness (NAMI) could help the NRA’s credibility with people on both sides of the gun issue as well as reduce the need for an armed police state.
Great advice for students
Wow, has it been this long since I posted to this blog page? Well, it’s been too long. I’m back, to share a bit of wisdom from a fellow college prof. I can’t say it any better than Professor Janni Aragon can.
While grading student papers, I make comments (no names mentioned, unless it’s a shout-out about something fantastic) about grammar, spelling, punctuation, and other fun stuff via Twitter. I usually keep Tweetdeck running with several columns open, since my students often contact me via Twitter when they know I’m online.
If you’re not familiar with Twitter, there’s such a thing as a hashtag, which is simply a “#” (pound sign) put before a key word. People following that hashtag, but not necessarily you, will see that tweet. It’s a great way to make new friends on Twitter. Sports fans do it all the time during games (#Cowboys, #BigBlueNation, etc.) and commentary on breaking news often spawns hashtags (#Gaza is trending as I write this). Look for plenty of tweets with hashtags during awards shows, reality TV shows, major events and speeches by the President. I have a hashtag for each of my classes, to clue the kids in when I’m specifically addressing them as a group. They also use the hashtags to share links to articles with each other.
One of the hashtags I routinely follow is #grading. Teachers all over the word commiserate, vent, or brag via this hashtag. They sometimes share weird things they read in student papers. It’s a little stress release, and is also frequently the source of useful information for teachers and students alike. Today was one such day.
I glanced up and saw this tweet from Sean Irwin, who is a PhD student in geography at the University of Victoria in BC.
He was re-tweeting a link from Janni’s blog, and it caught my eye, because it addressed many students’ concerns when they get graded papers back.
I read it, commented on it, re-tweeted it and am now sharing it here for you because Janni is one wise woman.
I hope all students know it’s not about them, it’s about their work. Yes, I presume there is a teacher/professor/TA out there somewhere who hates a kid and makes it personal, but we’re all pretty honest, and try to be fair. Remember that the next time you get a paper back that looks like someone bled colored ink all over it. It’s for your good.
And don’t be afraid to come talk to us, either. We might just like you even better.
Halftime in America
As usual, I watched this year’s Super Bowl more for the commercials than the game, although I’m glad the Giants won. Not that I’m a fan, I’m just not crazy about Tom Brady.
The Twitterverse was full of comments about the ads, and there was the usual complement of racy Go Daddy ads and refreshingly a dearth of juvenile, frat-house beer ads involving flatulence and below-the-belt pratfalls.
The car ads that stood out were the Chevy ads–with my favorite also being controversial. Seems Ford saw the ad ahead of time on You Tube and objected, asking NBC to pull the ad. Apparently the good folks at Ford didn’t get the joke.
Audi’s vampire party ad is a hoot, and does a great job of focusing on one product attribute–daylight headlights.
But here’s what everyone is talking about: [<a href=”http://storify.com/samjb/is-halftime-in-america-a-rip-off-of-morning-in-ame” target=”_blank”>View the story “Is \”Halftime in America\” a rip-off of \”Morning in America?\”” on Storify</a>]
Eagle Strategies Blog: Status: Grief
One of my students wrote this interesting piece about social media and the grieving process. Eagle Strategies Blog: Status: Grief
Reflections on Martin Luther King Day, with a nod to social media
Today we celebrate the birthday of the Rev. Martin Luther King, Jr. I was a young child when he was leading change in America, and I’m sorry to say very few people in my family were impressed with him or his message. Perhaps it’s because my parents were older and grew up in a different time. My dad was in a segregated military; my mother grew up in a family where “colored people” were servants. I know my mother died without ever having a meaningful conversation–one between equals–with any African-American person, but she was always kind and polite when she encountered them. She cautioned me that “they are different.” Daddy mellowed in his later years. He loved soul food and had a diverse collection of fishing buddies and fellow woodworking craftsmen that he could hang out with despite Mother’s concerns about what other people would think.
Getting to Know You
The class roster was daunting: 54 students enrolled in “Ethics, Law and Diversity for Strategic Communications,” the required capstone class for Advertising and Public Relations majors where I teach.
Fifty four students isn’t large at some universities, or in some subjects, but it’s a large class in a journalism school, where individual attention and mentoring are key to student success. But budgets are tight and the faculty is small, so all the stratcommers are lumped together into one drab, windowless classroom two days a week to study ethical codes and learn how to make ethical decisions.
The other classes I teach are mostly PR writing classes—intimate gatherings that include many one-on-one coaching and editing sessions in my office. I get to know those students pretty well—their dreams, their fears, their aspirations. Some of them open up about their lives and ask for personal coaching, and I do the best I can with that, even if it’s only to listen and let them know I care. I become close to these kids, and genuinely care about them and their futures. Many stay in touch after graduation to ask professional advice and share important milestones. They’ve become a sort of extended family.
In the big ethics class I already know most of the PR majors, or have them in my PR class that semester. The advertising majors, for the most part, are new to me. Since I want to know everybody by name, I call roll. Yes, it takes time at the beginning of class, but if I passed an attendance sheet around I’d never hear some of their voices, never make eye contact even for that instant when they say “here” and look back down at their iPhone.
I try to get discussions going, and often break the kids into small groups to discuss cases in class. I roam around and try to get to know the kids, but it’s hard in such a large group. I always encourage the kids to come see me in my office, but they rarely do. I want to know their names, where they’re from, what they want to do after graduation. I want to help them if I can, and I can do that better if I know them.
So the day the students presented their first case studies to the class I realized with some sadness I’ll never know most of these kids. Broken into groups of 5, they analyzed an advertising or PR case and made a presentation of their findings. As I sat there watching them prepare their materials I was struck by how many kids I didn’t recognize. I’d look at the group list and at their faces and think “Where did that girl come from? I’ve never seen her before.” “Is that young man the one who sits in the back and never speaks? Who is he, again?”
I still call roll at the beginning of class. As long as they sit in the same seat every day I can usually look in their direction when I call their name, meaning I am at least associating a name with a region of the classroom. But would I know their name outside of class? Probably not. I know the ones who have reached out—those who’ve joined me for lunch or invited me for a beverage with the student association after class. But those are the ones I’d know anyway, because they drop by the office to say ‘hi” and speak up in class. They ask pertinent questions and challenge me and that makes an impression.
Many studies have been done about why students drop out of college. Besides expenses, many reasons related to depression and not fitting in are cited. Feeling like the professors don’t know you or don’t care is a factor in these feelings. Large classes are definitely detrimental to developing close student—professor relationships, but students could do more, too. Walk up to the professor after class, introduce yourself and ask a question—even a lame question is better than nothing. Ask to clarify a concept, ask about the book, the syllabus, anything to show you are engaged with the material and interested in learning. Drop by the professor’s office during office hours, even if it’s to say “I was in the neighborhood and thought I’d say ‘hi’.” Bring a graded paper with you and ask about something written in the margin. Ask about another class, or about an internship. You’ll start a relationship with the professor that will enrich your learning and enhance your collegiate experience. You may even find you have a new friend or mentor for life. But you, the student, need to make the first move, or risk becoming a nameless face in the back of class staring at a mobile device.
In a week or so they’ll make their 4th group presentation to class. By now, they all look familiar enough that I know they’re enrolled in the class, but I wish I could name them all on sight, even in the classroom. The ultimate luxury would be to know them by name if I run into them elsewhere on campus, or out in town. Then I’d know we had developed the solid professional relationship that good networking and mentoring is built upon.
C’mon kids, drop in and see me. Next semester there are 67 kids in that class. I’ll need all the help I can get getting to know you.
Possibly the best student blog I’ve read this year
I’m a terrible blogger. I just don’t have time to update my blog, but this post by one of my students is too good not to share. Enjoy!
